Helen Barnard shares ‘smart’ tips for activists campaigning for a better future. Her advice is to: seek common ground, not the high ground; use language the public can engage with and let those with lived experience lead. Helen is also one of our Explainers

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Deputy Director Joseph Rowntree Foundation https://www.jrf.org.uk
and Research & Policy Director, Pro Bono Economics
twitter: @ProBonoEcon
twitter: @Helen_Barnard